Digital Marketing (Tiktok Ads Operation)

PT Yongwang Electronics Indonesia - TCL Indonesia hiring Digital Marketing (Tiktok Ads Operation)

• Manage and optimize Tiktok Ads campaigns (GMV Max, Conversion Ads, Live Ads) to drive traffic and sales acros Tiktok Shop and Tokopedia
• Handle large SKU portofolio (100+SKUs) including TVs, AC, and Home Appliances with performarce -based strategy
• Plan and execute full-funnel campaigns (awareness-consideration-conversion) aligned with mega campaigns (e.g 9.9, 11.11, 12.12)
• Monitor and analyze ads performace metrics (CTR, CVR, ROAS, GMV) and continuoasly optimize for efficiency
• Collaborate with content, KOL/creator, and live streaming teams to ensure high-performing creatives- Conduct A/B testing on creative, audience targeting, and bidding strategies- Manages Ads budget allocation and ensure ROI targets are met
• Coordinate with platform (Tiktok & Tokopedia) for campaigns support and traffic boosting opportunities

• Bachelor’s Degree in any major.
• Strong understanding of the E-commerce platform and its tools.
• Skilled in analyzing sales data and developing campaign strategies.
• Creative, proactive, and target-driven.
• Excellent communication skills and a strong team player.
• Able to communicate in English is a must.
• Willing to work using a personal laptop
• Can join immediately.